Controlling The Financial Performance Of Your Business

There are numerous factors which impact on the performance and viability of your business. It is therefore imperative that you monitor and control your financial performance. Debt control and budgeting are two elements of this, and of particular importance is your business cash flow.

Many profitable businesses have gone under due to a lack of attention to their cash flow; they have insufficient cash available to pay their bills. Thus, you must plan and control your cash flow in order to effectively manage your business.

Some strategies that may assist in this include:

* Increasing the speed of cash receipts by good debt control strategies

* Avoiding excessive stock holdings by managing stock levels and obtaining reliable, prompt suppliers

* Planning the purchase of equipment and other capital expenditure for periods when surplus funds exist

* Planning to have sufficient reserves to carry your business through the inevitable periods when unexpected expenses are incurred

* Avoiding excessive investment in plant, equipment and other fixed assets which may leave too little working capital available (particularly in periods of falling prices, declining sales or increasing interest rates)

* Avoiding over borrowing as this may place a strain on working capital, loans still have to be repaid even if revenue is decreasing

* Maintain adequate working capital to fund the growth as increasing sales also means increasing costs, your working capital requirements therefore, need to be continually reviewed

* Delaying outgoings by taking advantage of the credit terms offered by your suppliers and paying when it suits your cash flow

* Reducing outgoings by taking advantage of discounts when appropriate and working capital permits

* And most importantly, regularly comparing your actual cash flows to your budgeted cash flows, analysing the differences, and taking action based on this analysis

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Connecting a promising career in marketing to students who want valuable work and opportunities for

Students want to graduate a degree that will give them a suitable employment, with competitive salaries and career development. Their skills and assets needs to be marketable to companies, so they will have the chance to be noticed and compete for the prized job position. Similarly in business, departments need to maintain efficiency and compete for a piece of the company budget. Previously seen as an area to cut when profits are low, marketing is now recognized as a main pillar in businesses. If you want to obtain a promising career after graduation, apply for business marketing programs and launch your career in marketing.

Colleges recognize the need for academics as well as practical application. A business marketing degree at Centennial College will get you far but learning to apply the knowledge from school to real-life problems is more important. As some companies put it, job seekers can tell hiring managers what they have but they need to tell them what they can do. This is where Centennial College steps in — the purveyor of practical learning. It instills knowledge to its students and trains them to apply it to cases and real-life issues through individual assignments and group projects. It has the Business – Marketing (2805) program for learners interested in the in-demand field of marketing.

The two-year marketing program teaches the foundations of business and emphasizes on marketing principles. Its curriculum includes the steps and techniques of personal selling, the methods in analyzing and solving marketing problems through case studies, and the implementation of a marketing communications plan. Some special qualities of this program include:

A combination of business and marketing concepts as they relate to the marketing profession; students will learn about finance, business operations, and economics which they will connect as to how they affect a company’s marketing efforts

Experienced and knowledgeable professors provide students with current industry practices, real-life examples of problems and solutions, and networking opportunities with industry professionals

Eligibility to compete in marketing competitions to heighten the college experience and enhance a student’s marketing knowledge and skills

Career opportunities expanding across different industries, including financial services, not-for-profit sectors, the government, and multinational companies

Chance for further education with an easy transition to the three-year marketing program or the co-op option, having all of the program courses fully credited

Marketing students are able to recognize marketing and business problems and demonstrate the ability to analyze and implement effective solutions. Centennial College helps their students to be proactive with their career and gain a competitive advantage. The Business marketing programs offers different ways for student success, which is to lead them to an opportunity of advancement and an entry-level career in the industry of their choice.

How To Succeed In Financial Market Trading

Markets often move remarkably quickly and this volatility especially in uncertain times can leave fresh traders with massive losses. There’s of course an admirable alternative in the form of financial fixed odds trading and more especially products like binary bets and binary options.

Even though they are moderately new to the world of trading they are now becoming recognized as a real and viable alternative to derivative products like spread betting and futures and below are a few key reasons why.

First of all products for example spread-betting or futures are potentially open to unlimited losses, hence the necessity for stoplosses. The trouble with this is that in volatile, or even fairly moderately moving markets, if your stop is hit your trade ends often with a significant loss. You will not want to put your stop too near to the current market action or too far away which is often a very complicated balance to hit.

With binary bets / binary options you don’t need to bother with stoplosses at all. Binary trading products care for any volatility as the total you earn or lose is known from the outset of the trade and cannot change. Yes let’s simply repeat that, it doesn’t matter how much the markets move against you as you can only lose the agreed amount.

Secondly binary bets and binary options need a much smaller account size, often a fraction of a leveraged account like a spread betting or futures account.

Thirdly these products can be applied to several leading world indices over time periods preferred by the trader. So a binary bet / binary option can be placed for a single day, a week or longer with indices such as the: FTSE 100, Dow Jones, Hang Seng, Australian Index to name just a few. They can similarly be applied to Forex, Commodity and Share markets. This makes them very versatile.

Finally binary trading products enable you trade per point like spread-betting and futures but without the higher risk as mentioned before.

If financial fixed odds trading and more especially binary bets and or binary options are something you wish to learn more about then please visit Elmtrader who provide learning and system products covering financial fixed odds products.

Enterprise Car Rental – Revolutionizing The Industry

Enterprise Car Rental is a company that is well known in the car rental industry. They have been around a long time but joined the car rental game a bit late. Even so, they have grown and offer a unique product that has proven successful over the years. They credit their success to listening to what their customers want and it has worked. Here’s a brief history of Enterprise Car Rental and how they became an industry leader.

Early Beginnings

Enterprise Car Rental actually didn’t start out as a rental company at all. Jack Taylor owned a car leasing company in St. Louis, Missouri called Executive Leasing Company. He started the leasing business because he thought that people would be as interested in leasing a car as they would with purchasing one. His idea worked but he found that his customers wanted a car to use while their’s was in the shop. Taylor soon started Executive Car Rental in 1962. The business grew and soon Taylor wanted to expand the rental business.

The Enterprise Name

In 1969 Taylor expanded outside of St Louis but needed a unique name since “Executive” was used widely in the car business. Taylor decided to name the business after an aircraft carrier he served on in World War II and so the name Enterprise was born.

Keeping Cars for Locals

In the 1960’s most of the rental companies had moved from the city to the airport. Most of the travelers needed a car when they arrived and so the airport was a convenient location. However John Taylor saw the market for hometown rental offices that provide rentals to locals who need a car. With this thinking, John Taylor focused on this market and opened up locations outside the airport and in cities without an airport. His idea worked and his business expanded.

In 1974 a branch manager in Orlando, Florida came up with the idea of a drop off and pick up car service for customers. This was again revolutionary for the industry. Most of the other car rental companies remained at the airport where this wasn’t needed. This service proved to be popular with their target customer who needs a local rental.

Enterprise Car Today

Enterprise Car Rental continues to grow and still listens to what customers want. They continue to open in-town locations and serve cities that aren’t served by an airport. Their pick up and drop off service is still available and touted in the marketing. You can see why this company has grown in popularity and has become a big player in the rental car industry.

Learn The Dividend Policy In Financial Management

Results Plan in Financial Management

Dividends are those incomes which are distributed among stockholders of a company. These incomes are compensated either in money or in stock, usually on a monthly basis and may be compensated only out of maintained income, not from invested investment. Dividends are only compensated when the corporation’s success can assistance this pay out. The more and frequent the corporation’s success, the frequent the transaction of returns. The amount of dividend compensated for each discuss is determined by the corporation’s policy towards them. Organizations are not required lawfully to pay returns, but to keep the traders interested in the company, the control pays out dividend, though the percentage of returns per discuss can differ from season to season, as it is determined by the success of the company.

There are other aspects also which choose the transaction of dividend in the company. These include corporate amount of development, limited covenants, income stability, degree of financial debt and tax aspects.

Dividend Policy
Dividend Plan is essential in dealing with certain aspects such as:
Influences the investors’ decisions: Community which wants to invest in a company will look for two aspects, the success of the company and the overall amount of development of the company. Earnings will determine the corporation’s dividend payout amount and of course amount of development of the company is also an essential aspect. So, a company seeking excellent investor assistance shall have to choose a dividend policy which can keep the traders happy.

Impact on financial program and investment funds of a company: Results policy is one of the aspects impacting a corporation’s financial and investment funds. The income of a company associated with a quarter or a season are usually taken into consideration. These incomes are either saved as maintained income or they can be compensated out. Retained income are excellent source of generating internal financial. A company cannot in many circumstances save 100% of the income or pay out 100% of the income as returns. Many a times, it needs to reach a balance between dividend payout amount and maintained income amount. The rates can be 50: 50, 60:40, 70:30, etc.

A company cannot afford paying out great dividend rates every season. Instead, it can adopt a low dividend payout amount which can be helpful during the years of low income as well.
High dividend amount will affect the income of the company. Companies with poor assets amount cannot pay out dividends because of less option money.
High dividend amount will decrease the stockholders’ value, since returns are compensated from maintained income. The result is higher financial debt to value amount.

Microblogging Marketing, The New Chinese Internet Marketing Strategy

The same with other countries people in the world, Chinese people like to join social networking to communicate each other more and more. By the end of April, 2011, the registered users of Sina microblogging has exceeded 140 million. So you definitely will not neglect the function of microblogging in Chinese internet marketing strategy.

Undoubtedly, microblogging is changing the traditional way of information transferring. Now in China, Sino microblogging has become the first major platform for interactive, personalized, and sharing information.

As a new marketing method, microblogging marketing is much different from traditional marketing and advertising. The professional internet marketing company will pay more attention to communicating with internet users and dig the real value of products. The experts will create brand marketing value, and implementing customers initiative. They will study the behavior and interests of customers. Based on this, they make social networking marketing strategy solution to increase brands value. By persisting and progressive communication, help brand set up long term and stable relationship with customers, so as to realize the value of the depth level of communication.

Of course, an experts and professional company is needed for your microblogging strategy in China market. First step, you have to localize your products or services contents into Chinese language. The experts will study your contents carefully and create unique Chinese-language strategy tailored to your target customers. Second step, the experts will follow your new contents add and changes, whenever your blog contents, products listing or anything else changed, the change will be translated into Chinese in time and to be available by Chinese visitors. The third, expanding number of your target visitors and potential customers. The professional company will interact with those people who are interested in your products and services. Some of them will become your followers and you will have thousands or even more microblog users following your account. And the contents of your Chinese blog will be forwarded by the followers rapidly.

The last and most important point is that you can get the most directly and useful information from visitors and customers. To be foreign supplier, maybe you are not so confident of your service and products in China market. Through the message and comments left on the blog by online visitors, the professional China SEM service company will let you know the customers feedback quickly. You can adjust and improve your products and services according to Chinese habits and interests, thus your services and products will be more competitive and influential in China market.

What is your next step to expanding your business in China? The powerful influence and outstanding results will be surely expected through microblogging marketing .

Wealth management The key to a healthy financial life

Over the last decade, wealth management has emerged as an essential discipline for managing and taking advantage of monetary opportunities. Wealth management includes a host of financial products and services, allowing the client to focus on immediate objectives, leaving the wealth manager to take care of specific financial requirements. Be it high net worth individuals or small business owners who desire the assistance of a certified financial advisory specialist, wealth managers can be called upon to coordinate retail banking, estate planning, legal resources, tax professionals and investment management.

Wealth management is a professional service which includes financial and investment advice, accounting and tax services, legal and estate planning, among others. Wealth managers differentiate themselves from financial advisors by concerning themselves with every aspect of the persons financial life. A large number of financial advisors now believe that wealth management will be the predominant business model in the foreseeable future.

Wealth management provides comprehensive solutions. As the number and complexities of financial options available to a person has rapidly increased, a large section, comprised largely of high net worth individuals, have opted for a single person—the wealth manager to exercise control over their financial lives. Instead of heading to different professionals for different products and services, they can avail of the facilities from a single source. Wealth Management has thus been defined as a highly integrated and holistic approach to managing wealth. It includes a wide range of services and products Equities, Cash Management, Mutual Funds, Investment and Annuities, Managed Accounts, Account Services, Financial Planning, Lending Solutions, etc.

Lets look at some of them. Equity investments are a vital element of a healthy investment portfolio. Equity investments generally result in high returns over a short period of time. But as per the unchangeable law of economics, high returns come attached with high risks. And for customers with a low risk appetite, the Wealth Manager offers Mutual Fund Investment solutions. Another essential element of the gamut of products and services offered by a Wealth Manager is Financial Planning. Financial planning is considered the foundational exercise which ensures long term fiscal security. It serves as a road map, leading you to the predetermined financial goals of your life. Thus the wealth manager plays an important plan not only in leading you to your financial goals but also helping you decide on your financial goals. So with their wide-range of products and services, they help you capitalize on financial opportunities by leveraging their in-depth knowledge and vast experience.

Wealth management is a discipline that incorporates financial planning, investment portfolio management and a number of aggregated financial services. Depending on the clients, who may range from owners of small businesses to high net worth individuals to even large corporate entities, wealth management services are delivered by either independent financial advisors or multi-licensed portfolio managers.

Dealing With The Insurance Adjuster After Water Damage

A water damage event his hit your home, and one of the first things you should do is to check your insurance policy or call your insurance agent and determine if your damage is covered. Even though you may be faced with plenty of damage and the beginning of mold, all homeowners policies dont automatically cover all types of water damage.

Once you understand what your policy covers, then you can quickly begin to remediate the damage to your property and begin to get the information to file a claim assuming you know what will be covered, according to the web site insure.com.

First and foremost, as some residents of New Orleans and the Mississippi Gulf Coast learned during Hurricane Katrina in 2005, a flood is not covered by homeowners insurance. Floods are only covered by flood insurance thats issued by the National Flood Insurance Program and cant be bought through nearly any insurance company.

Heres the kicker, though. Flood insurance policies have a ceiling not shared by homeowners insurance, and a separate level for contents that many people dont bother to adjust to their situations. So many homeowners in New Orleans wanted their homeowners insurance to handle the situation, because it provided more coverage.
Water damage from a leaking room is covered by most homeowners insurance, though the damage to the roof is not. Thats because of the generally accepted principle that anything related to maintenance falls to the homeowners. Roofs need to be properly maintained so the roof damage is not allowed.

Likewise, water from an appliance overflowing or pipes freezing and bursting, are both covered. Again, insurance companies general cover water damage if it was a sudden, catastrophic event, and not, as insure.com explains, a gradual wear and tear over time that proper maintenance could have avoided.

And two final areas of water damage: Seepages from the ground into the basement and sewer backup. Neither of these are covered by homeowners insurance. Seepage clearly is a gradual event that can be diagnosed and corrected before any significant damage results. Sewer backup is something that many insurance policies around the country specifically exclude.

So, now you know whether your own water event is covered by homeowners, flood insurance or has to be repaired out of pocket. And you are ready to take the next step – which is to document the damage and get an adjuster to your house as soon as possible to begin the process of submitting an insurance claim.

One Sure Way To Find A Reliable Loan Modification,

Eventually you may need to pick a loan modification specialist. This can be very difficult if you don’t know what to do. One way to find a specialist is to do a little investigating, ask a few friends for advice, or consult some professionals who work in this area. Here are some guidelines.

One sure way to find a reliable loan modification specialist or modification firm is to ask people who have used the services of such professionals in the past. Personal recommendations might not give you many names. You may need to explore other avenues of finding help. There are other means of finding a loan modification specialist. Ask your local real estate broker. Due to the very nature of their business, they will know lawyers who have had experience with the procedures involved in foreclosure, financial disasters, and loan modifications.

A simple call to your local state bar association can assist you in finding a lawyer who has experience dealing with situations similar to your own. You might not be comfortable letting your lending institution know how difficult things are for you. However, a talk with the bank manager about your situation may also result in a recommendation.

A foreclosure attorney is another source of finding a loan modification specialist. Due to the nature of their business, these lawyers have dealt with loan modifications while representing their clients. They might be reluctant to offer a name, but you won’t know until you ask.

After you have done the research and found some possible loan modification specialists, narrow your list to three choices. Call the attorney or firm and ask if they would be willing to negotiate a loan modification on your behalf. Don’t jump right in to the process and start giving out personal information right away; take some time to get to know who you are hiring. Even then, never give out your mortgage ID number, driver’s license number, social security number or credit card numbers over the telephone

Tips Choosing Your First Business as an Entrepreneur

There is a big misconception regarding first time entrepreneurship and that is the justification that it is okay to fail your first time simply because some well-known entrepreneurs failed and then hit it big.

What is not mentioned is the number of individuals who failed their first time as an entrepreneur and never got a second shot. Therefore, you might as well make it profitable the first time around.

Thus, to ensure higher odds of entrepreneurial success, you must choose the right business.

Here are 4 tips how:

1. Don’t Let the Economy Determine What Business You Should Start

The first thing that entrepreneurs think of when starting a business is our current economic condition. Although it is hard to bypass the thought of a horrid economy and the subsequent effect on your new entrepreneurial venture, it is imperative that you not let the economy sway your decision.

This will especially prove true when the economy turns in the next few years and you are left with an average business that was overly defensive and a lot of regret.

2. Let Google Assist You In Your Choice of Business How do you truly determine market demand for the product and / or services you plan to offer?

One way to do it is to use the Google Keyword Checker. This basic site will tell you how many people are searching monthly for your product or service.

Another key element that the Keyword Checker brings to the table is the use of adjectives.

For instance, you may want to open a business selling blue widgets, but upon looking up how sought after the product is on the web, you find out that green widgets are searched for times as often as blue.

3. You Cannot Avoid Sales, Instead You Must Embrace It and Not Let It Determine Your Business Choice

A willingness to engage in sales separates the men and women from what will be future job seekers.

Entrepreneurs hate sales because for some reason they tend to be more afraid of rejection than your average Corporate Joe or Jane. Why this reason is, I cannot tell you, but to avoid human interaction, entrepreneurs will completely alter the business that they are going into.

What they don’t realize is that regardless of industry, sales is part of business and, thus part of entrepreneurship.

4. K.I.S.S. Keep the concept simple (or, to use the real phrase, Keep It Simple, Stupid). A rule of thumb for first time (and any entrepreneurs) is that if you cannot explain your business in two sentences or less, it’s most likely not going to sell.

It is very rare that people reinvent the wheel with entrepreneurship. As a matter of fact, you can count them on your fingers: Bill Gates, Steve Jobs, Sir Richard Branson and ?

The odds of hitting Pick 6 are better. In entrepreneurship, especially when choosing your first business, go for a base hit, not a home run your first time at bat.